Conversion Rate Optimisation, Social Media, Web Design
Promote debt help solutions to clients with financial issues. Ideally clients with over £9,000 in debt who require IVAs
Having investigated many potential strategies we settled on utilising social media as a way to connect with potential clients and promote our clients services.
We had to create a very strong and highly converting website and brand to promote on Facebook. We researched and drilled down on the demographics most likely to require debt help and created a campaign around this.
We generated leads at an average cost per aquisition of £18. These enquiries were highly contactable and converted at an above average rate.